This Chinese story is derived from mythological folktale, The Shan Hai Jing. However, nowadays people are mesmerized by endless entertainment choices, turning away the readers who would otherwise still be interested with this type of book. My project was to draw attention to historic and cultural literary masterpieces. 
The Bird Jingwei Tries to Fill Up The Sea
Design Strategy/ Book Design
Individual Project | 2018

| Story |
Jingwei was the incarnation of Emperor Yan’s youngest daughter. She went sailing on the East China Sea. While she was enjoying herself, a strong wind rose and her boat capsized. The spirit of the drowned princess turned into the bird Jingwei. 

To avenge her death, she attempted the impossible, picking up pebbles and twigs from the mountain and dropped them into the sea, in the hope of one day filling it up. She flew back and forth and never stopped working.

| Design Concept |
Out of this fairy tale comes the phrase JING WEI TIAN HAI, which nowadays is used to describe people who will never give up a formidable task no matter what odds are against them.
Readers can now join in her bravery.
They can experience the process of completing a seemingly impossible task
by filling in the blanks in the book in real time. 

Limited Edition of Souvenir, Sold Out 2018

Exhibition Site, Guangzhou, China 2018